주요업무
• Develop and execute strategic, integrated communication plans to support our business goals in South Korea and to enhance the corporate reputation
• Build corporate and consumer narratives as well as create stories around our brands (Disney, Pixar, Marvel, Star Wars, National Geographic and more), Disney+, local and global content.
• Design a proactive and strategic media relations and engagement programs
• Work collaboratively with cross-functional teams, including Marketing, Public Policy and Legal to amplify key brand campaigns, partnerships and other initiatives
• Develop and execute CSR programs for South Korea
• Proactively identify and manage potential issues and opportunities
• Provide executive engagement support, including press outreach and speaking opportunities
• Partner closely with stakeholders within media and entertainment industry and engage third-party advocates