Top tier Home Appliances Brand

• 한국 소비자와 시장을 위한 소비자 인사이트 및 리서치 • 국내 소비자 커뮤니케이션 전략 개발 및 미디어 플래닝/집행, PR, 프로모션 담당 • 미국 및 APAC(아시아태평양) 글로벌 마케팅 부서와 협업 • 연간 마케팅 예산 수립 및 집행, 모니터링 • 마케팅 및 영업팀 지원 • 외부 에이전시 협업 및 핸들링 • 본사 및 해외 출장 및 커뮤니케이션 • Deeply understand the Korean consumer, the Korean home, and the Korean market • Be involved and embedded in consumer insights and research studies to inform consumer messaging • Develop consumer communications strategy for the brand in the South Korean market and then execute it, including media planning and buying, consumer promotions, public relations, and digital/social • Work closely with the global marketing departments (US, and APAC) to leverage best practices and global strategies, while also ensuring appropriate localization is done for the Korean market • Work closely with South Korean distributor to ensure marketing and sales strategies are aligned, especially on asset needs for trade marketing and in-store displays • Plan annual marketing budget to achieve the desired brand performance and monitor and control marketing budget to ensure compliance to company objectives and optimize spends for effective utilization of the investments. • Drive execution of marketing strategies for the responsible portfolio to meet P&L and market share goals. • Support overall brand category expansion from new products and GTM • Oversee 3rd party agency relationship and work closely with them to strategically maximize their performance to drive consistent business results. • Occasional travel to USA, and Singapore may be required.

• 가전제품 또는 FMCG 소비재 분야에서 5년 이상의 브랜드 마케팅 경력 • on · offline 브랜드 마케팅 및 미디어 관리에 대한 이해도 • 분석력과 실행 역량 • 학사 소지 이상 • 영어, 한국어 능통 • 5+ years’ experience in Brand Marketing with preferred category in home electronic appliances and FMCG. • Bachelor’s Degree or equivalent • Strong knowledge for on/offline, brand marketing and media management • Analytical skills & marketing executional fundamentals • Strong knowledge in strategic marketing planning, branding and product messaging for consumer, shopper and professional • Fluent in both Korean and English. Must have excellent speaking, writing, and reading capabilities in both languages.

서류전형 - 면접 - 처우협의 - 최종합격

※ 지원자로부터 일체의 댓가를 받지 않으며, 지원자에 대한 비밀보장을 원칙으로 합니다. ※ 이력서 제출 후보자에게는 추후 적합한 포지션에 우선하여 제안 드립니다.