This job is to manage and execute a full function of communication activities & support in Media & PR and event to enhance brand awareness and gain a competitive edge in the local market.
주요업무
1. Media & Digital
Support to implement & adapt brand Media strategies in Korea
Assist the Communication Manager in media planning & execution
Monitor and report on competitors’ activities
Manage all digital channels (Naver, IG, FB, Kakao, Website)
Monitor and report on coverages and performance KPIs
2. PR
Support to implement & adapt brand PR strategies in Korea
Assisting the Communication Manager in PR actions
Support and manage press relations
Execute and manage Celebrity & influencer actions
Support PR actions for major launches and events
Manage and arrange the product sponsorships
Arrange the product shootings
Monitor and report on coverage
Monitor and report on competitors’ activities
3. Event
Support and execute Maison events to increase awareness & desirability on Maison and present Maison’s identity
Monitor and report on performance KPIs
4. OTHERS
Marketing expense payment management
Market marketing trend research
Agency management
자격 요건
• Degree holder
• Experienced in luxury business, especially Jewelry & Fashion for 5~8 years
• Experienced in Communication: PR / Media / Event
• Strong communication skills