주요업무
• [SUMMARY] Execute and deliver the right merchandising on a country level of respective business segments to achieve the successful Divisional and Business Unit mix set under the brand direction. Also, building a strong foundation which can establish ourselves in a solid / safe future position for its Longevity. Deliver a desirability of the Brand and achieve the Country Financial plan/goal by supporting Regional / Global Brand strategy leading to maximum sell-through result.
• [Task 1] (20%)
: Vertically own and drive the business for the respective performance business unit across the different categories of GTM & merch planning by developing local ranges & product strategies with a deep understanding of performance market landscape.
• [Task 2] (20%)
: Build a consumer centric range plan with an expertise of performance products and the brand positioning in the market, balancing functional and commercial aspects of products to bring concrete channel specific GTM (Go to Market) solutions
• [Task 3] (20%)
: Development of initial end to end GTM plan for performance categories in accordance with brand priorities & brand franchise plans.
• [Task 4] (10%)
: Drive the performance business from end-to-end across business units conducting regular market landscape assessments including competitor benchmarking, channel assessment and brand positioning for performance category.
• [Task 5](10%)
: Be a front face of vertical-sports categories to drive growth targets, and strong sell-thru for your area of responsibility
• [Task 6] (10%)
: Perform category analysis including sell-thru, forecasting, range adoption including brand collection, monthly flow to establish an organized platform for delivering key story, concept, and distinguished brand image.
• [Task 7] (10%)
: Ensure timely and accurate cross-functional communication to support efficient operations and effective decision-making.