📌글로벌 FMCG 그룹(연매출 약 50조원, 직원 수 10만 명 이상)의
전문 브랜드 한국법인에서 이커머스 KAM을 찾습니다.
✅ 전 세계 80여 개국에 진출한 전문 브랜드(업계1위)
✅ 선도적인 조직문화
주요업무
🔷 Develop strong partnership with key accounts in order to deliver targeted sales growth.
🔷Evaluate, select and nurture e-Partnership to have right RTM strategy
🔷 Regular visit to key customers including eCommerce partners, pure-play specialists and channels
🔷 Lead and negotiate annual agreement with eCommerce partners.
🔷 Develop plan, KPI and goals to achieve for each eCommerce partners.
🔷 Analyze and interpret category, retail, industry and performance data to identify risk & opportunities.
🔷 Sales forecasting, monitoring sales results and reporting.
🔷 Deliver financial commitments including GSV, NSV and Trade.
Digital /eCommerce Capabilities
자격 요건
🔷 Well-aware of the Omni-channel dynamics and able to set priorities
🔷 Sell category vision to customers, and grow premium portfolio for Royal Canin.
🔷 Fully understand the pet owner journey to address relevant touch points by impactful sales & marketing activities.
🔷Identify strategic keywords for brand & portfolio, deploy & monitor shelf-share status.
🔷 Provide the right contents to customers/pet owners for right recommendations
🔷Plan yearly sales promotion to enhance brand visibility and sales performance
🔷Utilize the promotion data to make continuous improvement (CTR/CVR/ROAS etc.)
🔷Develop & execute plans based on shopper insights and link with company strategy.
🔷Be creative, flexible, self-motivated and open to challenge in constantly evolving digital environment