[유명외국계스포츠브랜드] Digital Marketing Specialist Job Summary Digital Marketing Specialist is responsible for driving brand and business growth focusing on digital environments connected with brand direction and the portfolio of Performance and Lifestyle Products. JD 1. Digital Marketing Campaigns • Develop strategies and plans for digital marketing campaigns that support master brand communication and category-led initiatives in Running, Lifestyle, and Sports to strengthen our brand impact. • Ability to develop consumer journeys in digital environment leveraging with key campaigns • Fostering creative thinking with digital innovations and trends to build new ideas. • High understanding of digital/social platforms and local consumer behaviors in digital. 2. Managements • Ability to manage

BRAND.Com

& BRAND App platform for marketing purposes. Adopt and extend with assets and copies that aligns with BRAND's global /local brand direction and perspective. • Build Targeted Communication plan and execution with Kakao, MMS, App Push for digital marketing. • Collaborate closely with agencies to enhance the plan & executions with the world class level. 3. Cross functional teamwork • Collaborate closely with cross-functional marketing teams to provide the best brand experience across all consumer touch points, especially in the digital environment. • Work with the brand & e-commerce team to accomplish brand goals and ensure the best digital marketing experience for digital-native consumers. • Establish close working relationships with Regional HQ Marketing Teams and other regional function Teams to ensure a continuous flow of communication, market insights and marketing assets. Key requirements • 5 to 10 years of experience in Marketing, Digital Marketing or relevant disciplines • Experience in consumer products or related retail sectors • Exposure in the sportswear fashion industry will be an advantage but not necessary • Analytical and with strategic thinking & business acumen • Strong project management and communication skills • Excellent Presentation (PPT) & excel proficiency required • Excellent command of written/spoken English presentation • Agreement on the possibility of making additional requests during the process (Portfolio) Contact Julie E:

[email protected]

T: 02-551-0392

1. Digital Marketing Campaigns • Develop strategies and plans for digital marketing campaigns that support master brand communication and category-led initiatives in Running, Lifestyle, and Sports to strengthen our brand impact. • Ability to develop consumer journeys in digital environment leveraging with key campaigns • Fostering creative thinking with digital innovations and trends to build new ideas. • High understanding of digital/social platforms and local consumer behaviors in digital. 2. Managements • Ability to manage

BRAND.Com

& BRAND App platform for marketing purposes. Adopt and extend with assets and copies that aligns with BRAND's global /local brand direction and perspective. • Build Targeted Communication plan and execution with Kakao, MMS, App Push for digital marketing. • Collaborate closely with agencies to enhance the plan & executions with the world class level. 3. Cross functional teamwork • Collaborate closely with cross-functional marketing teams to provide the best brand experience across all consumer touch points, especially in the digital environment. • Work with the brand & e-commerce team to accomplish brand goals and ensure the best digital marketing experience for digital-native consumers. • Establish close working relationships with Regional HQ Marketing Teams and other regional function Teams to ensure a continuous flow of communication, market insights and marketing assets.

• 5 to 10 years of experience in Marketing, Digital Marketing or relevant disciplines • Experience in consumer products or related retail sectors • Exposure in the sportswear fashion industry will be an advantage but not necessary • Analytical and with strategic thinking & business acumen • Strong project management and communication skills • Excellent Presentation (PPT) & excel proficiency required • Excellent command of written/spoken English presentation • Agreement on the possibility of making additional requests during the process (Portfolio)

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