We are seeking a dynamic and strategic Executive Director of Integrated Marketing to lead our marketing efforts specifically in the Korea market. This position will play a pivotal role in shaping our brand identity, driving audience engagement, and supporting business growth through integrated marketing initiatives.

• Lead a high-performing marketing team responsible for Disney’s Brand (Disney/Pixar, Marvel, Star Wars and National Geographic) & Franchise marketing, digital marketing, and global & local content marketing, fostering a culture of creativity, collaboration, and excellence. • Develop and execute an integrated marketing strategy and drive brand awareness, engagement and loyalty across multiple channels. • Drive brand development and positioning strategies to reinforce Disney's storytelling, creativity, and innovation, while adapting to changing consumer preferences and market dynamics. • Oversee the development and execution of strategic marketing campaigns and initiatives across traditional and digital channels, including social media, experiential marketing, and influencer partnerships, to drive audience engagement and loyalty. • Collaborate closely with business unit leaders, content creators, and distribution partners to align marketing efforts with strategic priorities and revenue objectives. • Champion the use of data-driven insights and analytics to measure the effectiveness of marketing programs, optimize resource allocation, and drive continuous improvement in marketing performance. • Represent Disney at industry events, conferences, and partnerships, to enhance brand visibility, forge strategic alliances, and drive thought leadership within the local entertainment industry.

• Bachelor's degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred. • 15+ years of senior-level marketing experience with a proven track record of driving strategic initiatives and delivering measurable results within the entertainment, media, or consumer products industries. • Multinational corporation (MNC) working experience is preferred. • Strong leadership and team management skills, with the ability to inspire and motivate cross-functional teams to achieve common goals in a dynamic and fast-paced environment. • Excellent communication in both Korean and English. • Interpersonal skills with the ability to articulate a compelling vision, build consensus, and influence key stakeholders at all levels of the organization. • Strategic thinker with a deep understanding of brand management, storytelling, and consumer engagement, combined with a passion for Disney's unique heritage and creative legacy. • Proven ability to navigate complex organizational structures, forge strategic partnerships, and drive collaboration across diverse business units and geographies. • Experience working in global markets and a strong understanding of equity and including is highly desirable.

For more details, please refer to the company website.