외국계 Top tier 뷰티사 육아휴직 대체 계약직 포지션입니다.

This position assumes responsibilities of managing the development of F&BP e-business in particular

chanel.com

by : setting up a clear roadmap to accelerate the sales development of an existing platform & identify new opportunities - building strong & long term partnerships with operators to get analytics and customer data - building a winning mindset across different departments (Marketing, CX, Media & Digital Communication, E-logistics and CCC teams in the head office as well as POS retail staff in charge of e-business operations) - working in close collaboration with Global teams to develop new initiatives and relevant assets – planning & monitoring budget of

chanel.com

activities – planning & execution by understanding of external touchpoints and customer journey for acceleration not only business figures but also customer data acquisition and utilization Key Responsibilities: · Planning

Chanel.com

budget & sales, campaign roll-out plan · Build up insight of brand online customer, propose digital marketing strategy to division & corporate team based on

chanel.com

analysis · Analyze

chanel.com

site customer behavior by using analytics tools · Communicate with Global team about

chanel.com

performance and campaign plan · Preparing evolution phase for

chanel.com

boost up & omni channel activation · Work closely with the local marketing, media & digital communication team for successful campaign orchestration · Collaborate with CX team to set up

chanel.com

member acquisition and retention plan, reduce bouncing rate and increase the number revisits/repurchasing · Monitor the data to plan on segmentation and set the target to engage with

chanel.com

customers · Communicate with

chanel.com

PMO to manage the .com roadmap & UX/UI AB test Role Specifications: Academic / Professional Qualification · University graduate (or equivalent) Work Experience · +3-year experience in brand owned E-commerce (luxury/beauty/online platform) · Hands-on experience and familiar with Digital Marketing · Experience working with cross-functional & Regional/Global teams Required Competencies · Strong business analysis and problem-solving skill · Leadership skill / ability to lead and deliver result in a competitive, fast-evolving environment · Digital mindset and online customer behavior understanding · Excellent communication skill both written and verbal · Computer / digital literacy (MS Office, on-line business/communication) · Professional command of written and spoken English Key Interactions / Stakeholders: · Internal Local: Marketing, Media & Digital Communication, CX, E-logistics and CCC Global: Regional E-business, Global Digital Marketing · External : Digital agencies Strategic Resource Deployment: Oversee the flawless delivery and inventory control of all promotional materials. Agility Planning: Maintain a proactive "Plan B" for technical or logistical hurdles, ensuring the brand’s premium image remains seamless regardless of on-site variables. 2. Proactive Field Communication & Stakeholder Management Drive real-time feedback loops by actively engaging with event teams, promoters, and field staff. Promoter & Staff Synchronization: Act as the central point of contact for event promoters, ensuring they are fully briefed on brand storytelling, product talking points, and VIP etiquette. Real-Time Feedback Integration: Conduct active "floor checks" during live events to gather immediate qualitative feedback from clients and staff, allowing for mid-event micro-adjustments. Cross-Functional Bridge: Serve as the lead liaison between the creative marketing team and the physical execution staff, ensuring the marketing vision is accurately translated into the physical space. 3. Data-Driven Analysis & Performance Benchmarking Analyze event outcomes using 3-axis data consolidation and comparative market metrics. Comprehensive Result Consolidation: Synthesize complex data sets—including traffic, sell-through of featured products, and engagement rates—into polished, executive-ready reports. Comparative Performance Benchmarking: Evaluate current event ROI against historical brand data and external competitor benchmarks in the luxury fragrance and cosmetics sector.

• 유관 경력 2년 이상

• Fluent English

서류전형 - 1차면접- 2차면접