주요업무
WHO WE ARE:
In the L’Oréal Luxe Division, we create the very best of luxury beauty. Our Division has an unrivalled portfolio of 23 aspirational brands (Yves Saint Laurent, Khiels, Lancôme, Prada, Aesop, and Urban Decay to name a few) and an incredibly talented team of 28k experts, making it perfectly equipped to meet the endless and all-encompassing demands of luxury consumers around the world.
A DAT IN THE LIFE:
Drive the next chapter of our brand growth as a Communication Team Manager, where you will bridge our New York Apothecary heritage with MZ-generation trends. We are looking for a strategic storyteller and trend-savvy leader dedicated to conquering new customers and building a high-impact 360° brand presence.
360° Communication Strategy
• Develop and execute integrated 360° communication plans and campaign calendars for major product launches and brand projects.
Advocacy & Social Media (Core Mission)
• [Top Priority] Lead high-impact advocacy and influencer marketing strategies to drive brand desire among the MZ generation.
• Oversee owned social media channels to ensure consistent brand voice and community engagement.
Media & PR Events
• Manage earned/digital media relations, editorial pitches, and awareness-driven media to maximize brand exposure.
• Plan and execute PR events to create immersive brand experiences and secure premium media coverage.
Team & Budget Management
• Mentor and manage a team of two to ensure agile and high-performing execution.
• Manage annual and campaign budgets, ensuring efficient allocation and optimal ROI.