Mentor Breast Aesthetic Portfolio의 Product Marketing을 리드하는 포지션입니다. 단순 브랜드 마케팅이 아닌 • Product Strategy • Clinical Marketing • KOL Management • Product Launch • Omni-channel Marketing 까지 폭넓게 담당하는 Senior Marketing Position입니다. Marketing Manager와 함께 Portfolio 성장을 이끌며, Sales 및 Medical과 긴밀하게 협업하여 시장 확대 전략을 수립하게 됩니다

주요업무 1. Product Marketing Strategy • Portfolio Marketing Strategy 수립 • Product Lifecycle Management • Product Positioning • Market Segmentation • Annual Marketing Plan 수립 • Portfolio Performance 분석 • Market Opportunity 발굴 • Competitive Analysis ________________________________________ 2. Product Launch • 신제품 Launch Planning • Go-to-Market Strategy • Launch Campaign • Sales Enablement • Product Training Material 개발 ________________________________________ 3. Clinical Marketing • Clinical Data 분석 • Clinical Evidence 기반 Marketing • Procedure Education • Clinical Message 개발 • Product Differentiation Strategy ________________________________________ 4. KOL Management • Plastic Surgeon Relationship 구축 • KOL Development • Advisory Board 운영 • Symposium 기획 • Speaker Program 운영 ________________________________________ 5. HCP Marketing • 병원 대상 Marketing Program • Clinic Marketing • Customer Journey 설계 • Product Adoption Program ________________________________________ 6. Omni-channel Marketing • Digital Marketing • Webinar • Email Campaign • SNS Campaign • Offline Event • Consumer Campaign ________________________________________ 7. Cross Functional Collaboration • Sales • Medical Affairs • Regulatory Affairs • Supply Chain • Commercial Excellence • Global Marketing

• Medical Device / Healthcare / OTC Marketing 경력 8~12년 • Product Manager 또는 Brand Manager 경험 • HCP Marketing 경험 • Clinical Data 이해도 • Product Launch 경험 • Marketing Strategy 수립 경험 • Cross-functional Collaboration 경험 • 영어 Communication 가능자

• Aesthetic 분야 경험 • Plastic Surgery 제품 경험 • Breast Implant 경험 • Medical Device Marketing 경험 • Global Company 경험 • Clinical Marketing 경험 • KOL Management 경험 • Omni-channel Marketing 경험

서류전형-1차 면접 -2차 면접-연봉협상-건강검진-최종결과

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