담당 업무
- Develop and execute local GTM and integrated marketing plans aligned with regional brand strategy, including campaigns and new product launches.
- Own marketing activities for assigned product, franchise, or channel, including budget and campaign management.
- Lead omnichannel activations across online and offline channels in collaboration with Commercial, Online, Media, and CRM teams.
- Plan and execute brand events, influencer activations, and local creative asset adaptation with external agencies and local partners.
- Ensure consistent brand execution and seamless consumer experience across all relevant touchpoints.
자격요건
- Bachelor's degree or above with 5–8 years of relevant marketing experience.
- Experience in global consumer, luxury, fashion, beauty, or lifestyle brands preferred.
- Proven experience in brand marketing, GTM, product launches, and integrated campaigns.
- Experience working cross-functionally with Commercial, Retail, E-commerce, Media, CRM, and external agencies.
- Strong communication and project management skills with business-level English proficiency.
Contact
Julie
E:
[email protected]
T: 02-551-0392